I want to start with a story that’s uncomfortable and all too common.
A man dies at 73 with $2.4 million. He lived in the same modest house for forty years, drove an aging car and clipped coupons until the end. He never took the big trip or upgraded anything to make daily his life easier. Instead, he just kept stacking dollars in the bank.
Shortly after his funeral, his children split the money. Flush with cash, they purchase new homes, cars and consumer goods to upgrade their lifestyle — until the money runs out.
https://prosperion.us/wp-content/uploads/2026/01/retirement-mindset.jpg8001200Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2026-01-20 11:27:072026-01-20 11:27:07From Accumulation to Freedom: A Better Retirement Mindset
When I entered this business in the late 1970s, I quickly realized that markets weren’t the real challenge — people were. Not because they lacked intelligence or information, but because the human mind is wired for survival, not investing.
https://prosperion.us/wp-content/uploads/2026/01/ships-wake.jpg8001200Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2026-01-12 11:26:122026-01-12 11:26:12Human Nature Is a Failed Investor—But Your Plan Doesn’t Have to Be
I meet monthly with thoughtful, experienced investors who genuinely seek the best decisions. Despite any savviness, however, they often fall prey to a similar mental trap: anchoring. It’s not one of ignorance but of human nature.
Anchoring…
https://prosperion.us/wp-content/uploads/2026/01/black-friday-sale.jpg7831200Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2026-01-05 11:04:562026-01-07 11:09:50Anchoring: The Mindset Mistake That Quietly Steers Investors Off Course
The one force in finance that remains stubbornly misunderstood is compounding. Human brains have evolved to understand straight lines, not curves. We grasp addition and subtraction, but our intuition breaks down around exponential growth. We…
As we settle into another Colorado winter, my mind shifts toward the seasons — their predictability, their necessity, and how much they reveal about what truly lasts. Even as the final bits of a colorful autumn fade, the gardener knows that…
https://prosperion.us/wp-content/uploads/2026/01/markets-have-seasons.jpg8001200Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2025-12-22 10:55:522026-01-07 10:59:41Markets Have Seasons—And So Does Your Portfolio
Target-date funds have quietly become the default investment choice for millions of Americans. In workplace retirement plans, they’re the path of least resistance — simple, convenient and automatic. Select the year you plan to retire, direct…
https://prosperion.us/wp-content/uploads/2026/01/target-date-funds.jpg8281200Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2025-12-15 10:51:502026-01-07 10:55:26The Trouble with Target-Date Funds
Every investor I’ve met has, at some point, asked a version of this question: “Given what’s going on right now, what should I do?”
As a financial advisor, I always consider this a reasonable thought. The world is unpredictable: Wars…
https://prosperion.us/wp-content/uploads/2018/05/tax-planning-workshop.jpg533800Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2025-12-08 10:47:142026-01-07 10:51:44Current Events Only Raise Uncertainty
When a top American business leader starts rattling off reasons to fear today’s market, investors get uneasy. But in the echo chamber of media-made doubt, Jamie Dimon’s recent message got lost. To prepare for the worst, he recommended beefing up reserves, fortifying capital, and stress-testing for varied shocks. He didn’t advise hiding under the nearest desk but rather putting in the work, preparing and carrying on.
https://prosperion.us/wp-content/uploads/2025/11/checklist.jpg4671000Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2025-11-18 12:17:442025-11-18 12:25:46Preparation Over Panic
Today’s cybercriminals aren’t just after your email password, they’re going after life savings. And their methods are alarmingly effective.
Join us for an eye-opening Prosperion EDU session on Cyber Fraud Literacy, led by cybersecurity veteran Ed Bassett.
https://prosperion.us/wp-content/uploads/2025/11/thumbnail-copy-scaled.jpg14372560Administratorhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngAdministrator2025-11-17 12:27:272025-11-17 12:29:07Cyber Fraud: Simple Ways to Reduce Your Vulnerability
Toward the end of the Cold War, a new kind of landscape emerged — defined by turbulence, ambiguity and interconnection. In that moment, folks at the U.S. Army War College coined the term VUCA, an acronym for Volatility, Uncertainty, Complexity and Ambiguity.
https://prosperion.us/wp-content/uploads/2025/11/sketchplanations-vuca-scaled.png25602560Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2025-11-01 11:58:312025-11-18 12:05:17The Antidote to Ambiguity
This webinar is designed to help you understand the many parts of Medicare. Whether you're planning ahead, navigating a current transition, or simply want to understand your options better, this session is for you.
https://prosperion.us/wp-content/uploads/2025/11/thumbnail-scaled.jpg14372560Administratorhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngAdministrator2025-10-21 14:06:522025-11-14 14:13:01Medicare 101: What You Need to Know for 2025-2026
If we believe the headlines, an artificial intelligence revolution is upon us. For investors who experienced the dot-com boom, the vibe sure feels similar. But remember what human nature loves most: the chase. As history shows, it rarely ends well.
https://prosperion.us/wp-content/uploads/2025/10/iphoneai.jpg14311500Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2025-10-20 12:28:052025-10-20 12:28:05The Price of Promise
Remember that as investors, we are constantly on the precipice of uncertainty. We can never confidently know how anything will play out. No one can. So what should we do? With everything changing, we think we should be adapting. New circumstances require portfolio changes, right?
https://prosperion.us/wp-content/uploads/2025/10/certaintyofuncertainty.jpg10001500Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2025-10-04 12:30:052025-10-20 12:36:05The Certainty of Uncertainty
As a student of markets, I believe history is a roadmap for the future. The past may not repeat, but it certainly tends to rhyme. So when I came across “A History of the United States in Five Crashes” by Scott Nation, I was hooked.
https://prosperion.us/wp-content/uploads/2025/09/hisotry-in-5-crashes.png373749Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2025-09-23 09:33:162025-09-23 09:33:16The Telltale Signs of a Market Crash
As we enter fall 2025, the S&P 500 is in the green for the year. It’s as if April’s panic never happened. This isn’t a fever dream, but a reminder: Stick to your plan.
https://prosperion.us/wp-content/uploads/2022/06/roller-coaster.jpg7621250Steve Boorenhttps://prosperion.us/wp-content/uploads/2017/02/whitelogosized.pngSteve Booren2025-09-06 09:24:452025-09-23 09:28:53A Quarter Century of Panic and Prosperity
From Accumulation to Freedom: A Better Retirement Mindset
Human Nature Is a Failed Investor—But Your Plan Doesn’t Have to Be
Anchoring: The Mindset Mistake That Quietly Steers Investors Off Course
The Underestimated Orchard
Markets Have Seasons—And So Does Your Portfolio
The Trouble with Target-Date Funds
Current Events Only Raise Uncertainty
Preparation Over Panic
Cyber Fraud: Simple Ways to Reduce Your Vulnerability
The Antidote to Ambiguity
Medicare 101: What You Need to Know for 2025-2026
The Price of Promise
The Certainty of Uncertainty
The Telltale Signs of a Market Crash
A Quarter Century of Panic and Prosperity